What is Love?
Social psychologist Barbara Fredrickson has been studying positive emotions including love for decades. In Love 2.0 , Fredrickson provides a rich definition of the mystery we call love :
First and foremost, love is an emotion, a momentary state that arises to infuse your mind and body alike … As for all positive emotions, the inner feeling love brings you is inherently and exquisitely pleasant—it feels extraordinarily good.
Yet far beyond feeling good, a micro-moment of love, like other positive emotions, literally changes your mind. It expands your awareness of your surroundings, even your sense of self. The boundaries between you and not-you—what lies beyond your skin—relax and become more permeable.
While infused with love you see fewer distinctions between you and others. Indeed, your ability to see others—really see them, wholeheartedly—springs open. Love can even give you a palpable sense of oneness and connection, a transcendence that makes you feel part of something far larger than yourself.
With this definition of love, it becomes clear that love needs to be an integral component for any organization genuinely committed to a mission or purpose beyond pure profit.
For better or worse, anyone can write a blog post about anything they want. Everyone has a voice and the best voices will rise to the top.
The writer can show their personality:
In blog posts, the writer has more leeway to add in their voice and personality than other types of writing.
Blogs are a great form of mass communication:
You can help people, learn new things, entertain your audience—the possibilities are endless and amazing. Blogging opens up all of these to a very wide audience.
You can make money:
Get the right blog going and you can make a lot of money through advertising and sponsored posts.
It allows people to craft better thoughts:
Instead of reading haphazard, uneducated Facebook statuses, it’s much better to see people’s thought process in a well-written blog post.
You can establish a community:
Blogging allows you to connect with other individuals who share the same interests. Sharing ideas and opinions within your community helps establish yourself as a thought leader.
Good for SEO:
Keeping content on your site fresh and relevant, you can use your blog to boost the search engine ranking (SEO) of your site and your business.
It brings people back to your site:
If your blog is strong enough and updated regularly, people will come back looking for more and bring traffic back to your site as well.
It costs you a grand total of zero dollars to post to the blog, so if you have something to say, there’s nothing to stop you.
You can establish yourself as a thought leader:
A blog is a great place for your original thoughts, and it can be a wonderful way to show off your individuality. If people like your ideas, you can become a thought leader in your industry!
What else do you love about blogs? Let me know!